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But the key to successful business mobility is defining a mobile enterprise strategy. Before you can begin to develop a mobile strategy, it's important to first understand what enterprise mobility is.
What is Enterprise Mobility?
Enterprise mobility is the setting up of remote work platforms where people can complete their professional duties remotely by sending data to and from different locations.
This is usually done through the global Internet. This form of enterprise mobile has taken off with the advent of mobile phone technology and other advances in the past 20 years.
There are many tools available to accommodate corporate data mobility. These include video conferencing platforms, cloud computing for file storage, and web collaboration tools.
For enterprise mobility, companies have developed models that are more detailed, such as the COPE model, which stands for 'corporate-owned, personally enabled.' The COPE model was developed on the BYOD (bring your device) business model. In recent years, employers have allowed employees to use their devices to perform work tasks.
Imagine this as a road map for mobilizing a business. This is nothing more than a framework that brings together business, technology, and projects, as well as workforces and processes, under a single roof.
You only need to align your business objectives with mobility assets and technologies and include best practices and policies for improving performance.
You must also ensure that future advancements are possible.
Why Enterprise Mobility is Important
Businesses that adopt advanced technologies experience better engagement with customers and ROI. With cutting-edge technologies such as AI, ML, and IoT, enterprise mobile app development helps companies to maximize opportunities and increase business demands.
Enterprise mobility is now a necessity for all companies.
Enterprise Mobility Market Size & Share
According to research and markets, the Global Enterprise Mobility Market accounted for $206,13 billion in 2017 and is expected to reach $1225.78 by 2026.
The market will grow at a CAGR of 21.9% over the forecast period.
What does Enterprise Mobility Strategy mean?
An Enterprise Mobility Strategy is a plan that integrates mobile devices into an organization's daily processes.
The strategy is designed to address cyber threats, cost issues, and governance concerns. An organization that has an effective EMS can make the transition from a website-based system to a smartphone-based system.
This is to boost productivity in an environment where customers are always online. You can enjoy benefits from enterprise mobility solutions by moving to mobile.
- Work from Home Productivity - With enterprise mobile, your employees can always access their work applications. They can perform urgent tasks remotely without a computer or broadband.
- Instant Communications - Mobile assets will allow your employees to stay in constant contact. It will eliminate the need for email to communicate urgent messages.
- Personalized Services - While keeping privacy in consideration, data collected from mobile applications by businesses can be used to customize services. This is a groundbreaking move for the service sector. Wearable devices are a great way for doctors to track their patient's progress in the healthcare sector.
- Increase Brand Loyalty - Giving your customers a new way to contact you when they are in need can be a game changer. This will increase their loyalty to your brand.
Although there are many benefits to implementing an EMS, the road is not easy. Most IT managers are concerned about the following challenges.
Security
Mobile devices can increase the risk that data integrity is compromised. Cybersecurity has always been difficult to guarantee.
This is the primary concern of nearly half of the CIOs surveyed.
There are ways to overcome these obstacles. Limiting the number of applications that employees can install on mobile devices is one of the most popular methods.
Organizations with larger mobility budgets can also provide their employees with official mobile devices.
Cost
Mobility is expensive because it's a new technology. IT managers may be able to see the benefits, but shareholders may not.
You may have to spend upwards of 600 dollars per device for the various applications and services required. Allowing employees to use their devices can reduce costs. This does bring up security concerns.
How To Define A Mobile Enterprise Strategy In 5 Steps
How can you, as the CEO or CIO of an organization, create a strategy for enterprise mobility that will accelerate productivity and promise imminent growth? Here are five steps you can take to define an enterprise mobility strategy for your business.
1. Never Forget The Basics. Don't Forget The Basics
Discover why it's important to integrate mobility into your organization's processes and business strategy. Decide how it will affect your business' growth and ROI.
Only begin when you are confident that the implementation will significantly improve your business, new opportunities, customer satisfaction, and performance. It's not enough to have a mobile app that will help your business grow. You must also need the application to get the desired result.
2. Never Plan In The Long Term. Consider The Short-Term
Yes, you should think short-term. Mobility is changing the world in an almost mind-numbing way. To make a business strategy around mobility, you should consider the challenges and opportunities for at least 1-2 years.
Each year, review your strategy to see what is working and what needs to be changed.
3. Mobility Task Force or COE
Mobility is an equalizer. All can benefit from the power of communication, data, and collaboration. In this sense, enterprise mobility is not typically a top-level management priority.
It must be a collaborative and participatory technology enablement. Consider establishing a COE or cross-functional group on enterprise mobility, especially if this is your first time.
This will help you determine goals, threats, opportunities, and action plans.
4. Data Is A Valuable Asset, And It's A Huge Opportunity
You need a framework that is clear for the use and sharing of data. Easy access and sharing of data are both opportunities and challenges (from the perspective of security).
To improve collaboration and productivity, ensure secure data access across all devices and users.
It is important to back up your claim with a clear understanding of the value of corporate information, with an streamlined access system with appropriate security controls and a plan for data loss mitigation.
5. Make It Simple When It Comes To Apps And Devices
Although both BYOD (Bring Your Device - Bring Your Device) and company-owned programs exist, the world is moving slowly towards BYOD.
Whatever you decide for your business, the ultimate goal is to allow employees to collaborate and access data easily across all technology platforms. Define compliance rules to determine which devices are eligible for enrollment.
Your strategy for mobile app development must include the question of which corporate apps you plan to build and why.
It should also address the question of which apps will be allowed in the corporate network. Define the apps that can be installed by users or those that will automatically install as a result of enrolment. Apps that you purchase should accelerate and complement your existing business processes.
Enterprise Mobility Solutions
Find out about some of the most common enterprise mobility solutions and services offered by businesses around the world.
These solutions are used by companies to increase employee engagement and customer satisfaction, as well as reduce the complexity of their operations and processes.
- Mobile application development
- Web application development
- Cloud Solutions
- Mobile device management
- Mobile application management
- Automated business processes
- Workflow Automation
- Security and Management
- Field workforce management
- Information Management Solutions
- Supply chain management etc.
Benefits of Enterprise Mobility Solutions
These are the benefits of enterprise mobility that you should not ignore.
- Productivity can be improved
- Data management and sharing improved
- Cost management is essential for effective cost control
- Data security is increasing
- Focused support
- Improved customer engagement
- Employee engagement can be improved
- Faster decision making
- Workflows can be streamlined to improve efficiency
What Makes An Enterprise Mobility Strategy Effective?
The following steps can be taken to plan an enterprise mobility strategy:
Define Your Goals
Your EMS goals should align with your digital strategy. Your EMS should only focus on your mobility requirements and not your overall technological needs.
In addition, you must balance your goals for business, employee goals, and customer goals.
Search For The Competition
You can learn how your competitors use mobility to solve their problems by analyzing them. You can then predict what will work and what won't.
This reduces the risk.
Redefine Your Goals
After you've completed your competitor research, there should be enough information to set concrete goals. Start by redefining existing mobility goals.
You can then add any additional goals you may feel are necessary.
Research Available Technologies
The use of different technologies is required to develop mobile applications. You can make native apps using technologies like Flutter, or you can go the web-app route.
You can choose to make native apps with Flutter or web apps.
Plan Implementation
It is important to plan the delivery of mobility services. This will provide your development team with a schedule for bug fixes and new features.
This will help you and your customers to know when they can expect an improvement.
Define Security Features
In the strategy, it is important to include security measures. It will prevent security from being pushed aside in favor of new features.
This stage should also address governance.
Read More: Know Top Benefits of Enterprise Mobility Management
Top 10 Enterprise Mobility Trends to Adopt in 2023
Organizations have realized the importance of enterprise mobile due to the growing use of smart devices in the workplace.
They have also realized the importance of adopting a mobile-first strategy. They are now considering this to gain various benefits, such as round-the-clock availability, rapid sharing, better user experiences, etc.
It is because of this that many organizations are looking for Enterprise Mobility Management Solutions.
This is a collection of services and technologies designed to protect data on multiple devices. Let us first show you the latest trends in enterprise mobility. In addition, many enterprises update their technology to keep up with the latest trends.
It is reported that 63% of enterprises consider mobility to be the key factor in their ability to move faster than their competitors.
You must have gathered from the statistics above that enterprise mobility is a growing trend. On the other hand, companies that do not consider enterprise mobility early on will find it difficult to survive in the marketplace.
Enterprise mobility is a new trend that you need to consider if you want to stay on top of your competitors and remain competitive for a long period.
We've done extensive research to identify the most promising enterprise mobility trends. These are enterprise mobility challenges, trends, and solutions. Here's a list of the top enterprise mobility trends which will have a major impact in the coming years.
1. BYOD Model
BYOD is short for Bring Your Device. BYOD is a phrase that's widely used by employees who bring their own devices to the office.
BYOD is a great model for companies, as it reduces costs by allowing employees to bring their own devices.
BYOD (bring-your-own-device) is a model that organizations are adopting across the world. It provides better adaptability, lowers IT costs, and increases productivity.
It also allows employees to download customized apps that allow them to perform their daily tasks, such as creating, editing, and sharing files. IDC estimates that mobile workers will make up 60% of the US workforce by 2024.
Two essential factors should be considered by all organizations that need to implement the BYOD model over the next few years:
- Assure that all devices of employees are configured to enterprise-level security standards.
- A system that allows an in-house team of any size to manage multiple BYOD devices within the organization.
2. Wi-Fi and 5G Cellular Networks
For a long time, 5G has been the subject of much discussion. It is also expected that 5G technology will be available in all countries within the next few years.
It will revolutionize the entire mobile industry. It is also one of the fastest-growing enterprise mobility trends in 2023. We will soon see greater adoption of 5G in different organizations around the world.
Various organizations are already ready to adopt 5G because of its many benefits. They include increased speed, reduced latency, improved connectivity, and highly stable connections.
5G also offers businesses enhanced adaptability when it comes to remote working, cloud services, enterprise solutions, and connected devices. Businesses should not wait for 5G to be adopted.
They can start investing now in better products. WiFi-6 is another important enterprise technology trend that will have an impact on the business.
Wi-Fi 6 brings many benefits to businesses. They include faster data transfers, longer battery life, better performance in highly congested networks, and more.
The increased network connectivity ensures that enterprise utilities such as cloud services, video conferencing platforms, and other web collaboration tools will run smoothly.
3. Internet of Things
IoT is an effective data-centric approach that can transform businesses by encouraging them to connect to other devices on the network.
This method involves assigning a unique identifier (UID) to various mechanical devices. These numbers are used to transmit data across the network. IoT is used by some leading industries, such as healthcare, retail, manufacturing, and other sectors, to improve their business operations.
It is estimated that the number of IoT-enabled devices in the global healthcare industry will reach 25 billion. Check out this detailed guide to IoT and healthcare if you want to know more about the impact IoT is going to have on the sector.
It is expected that the adoption of IoT devices by various industries will change how businesses work. This is one of the most important trends in enterprise mobile.
In the following ways, the combination of IoT & mobility will change the enterprise industry:
- The ability to monitor processes at any time and anywhere is a great way to increase productivity.
- You can track and verify patterns of customer interaction by taking advanced precautions.
- Rapid response to changing market trends and customer needs, as well as the development of simplified business strategies.
You can contact an IoT App Development Company if you are interested in leveraging the benefits of IoT within your industry.
These companies have the resources necessary to offer you a solution.
4. AI-Powered Chatbots And Virtual Assistants
AI-powered virtual assistants and chatbots will be the fastest-growing enterprise mobile trends in 2023. They are much more powerful than a traditional chatbot.
The chatbots use natural language processing (NLP) and machine learning. AI Chatbots are especially useful for industries that offer products/services to their customers. Here's an example of how a buyer communicates with both a chatbot that is normal and one that is AI.
AI can be used to efficiently perform routine tasks in an organization. This allows employees to focus on other important tasks.
AI Chatbots, like the example above, ensure flawless communication between users and enterprises. They simplify the service delivery process as well as further communication.
Chatbots and service delivery platforms work together to improve the delivery of services, reduce costs, increase data access, speed up tracking operations, etc.
Hence, businesses from any industry can use AI ML Development to build and integrate chatbots that will allow them to reach out to customers on any platform or device. Voice-controlled virtual assistants were also introduced to the market in recent years. Virtual assistants allow business employees to concentrate on their most important tasks.
5. Beacon Technology
Beacon Devices are at the heart of Beacon Technology. Most beacons are small, like a router. The combination of indoor and outdoor systems with IoT networks allows beacons to use proximity technology to detect human presence and trigger relevant information.
Enterprises can record customer behavior and interactions to get hyperlocal information in real-time, as well as analytics.
How beacon technology can benefit different industries:
- Beacon allows you to create custom apps that can then be installed on the devices of your employees. These apps give precise information to health experts when needed.
- It can track customer movements in the store and provide relevant information as well as discounts based on their product needs.
- The system helps customers find the items they need according to their shopping lists.
- Beacon is useful for tracking access and improving security in warehouses and logistics.
- Navigation and proximity marketing can be very effective at large sporting events.
Several businesses have developed beacon apps to benefit their business. If you have the budget to do so, you, too, can develop a beacon application for your business and enjoy all of its benefits.
6. Wearable Devices
Wearable devices have gained a lot in popularity over the past few years. They will soon become a leading trend for businesses.
According to a report the wearables industry is expected to reach $150 billion in annual sales by 2026. Wearable devices can be carried anywhere as they are smaller than smartphones and other gadgets.
Wearables and wearable apps are essential for businesses.
- Increase productivity: Wearables can provide real-time data, analytics, details about customer relationship management, etc. All of these details can help improve employee productivity and business operations.
- Manage Information Security Risks: Wearable devices may be integrated into enterprise-level standards of security to protect employee data.
- Building safer workplaces: Wearables make communication possible at any location. Integrating different sensors into wearable devices allows you to collect data and then send it instantly to a primary data center.
7. Virtual Reality and Augmented Reality
AR & VR will be the two most popular enterprise mobility trends by 2023. It will change the landscape of many industries around the world.
Both technologies combined will revolutionize enterprise mobility strategies, putting them in front of enterprise mobility management. Businesses around the world can use AR/VR to improve engagement and streamline processes.
Here Are Some Examples Of How AR/VR Can Change Industries:
Healthcare: Virtual Reality is a great tool for those with autism, people with low vision, and other health services.
Students of medicine can view different surgeries using VR. Augmented Reality is also used in the healthcare industry to help make quick and best decisions.
Enterprise Training: The VR enterprise training market is estimated to reach $12.6 million by 2025.
In the past few years, VR simulations have been used to train pilots. AR also offers technical training for employees from different industries.
Businesses around the world should use VR or AR App Development to create highly disruptive and unique products on the market.
8. Hybrid Cloud Technology
A hybrid cloud computing environment is primarily a cloud computing platform that allows for workload portability and arrangement.
It also includes the management of two or more computing environments. It is usually a combination between on-premises private cloud and offsite public cloud. This enterprise mobility trend has increased over the years.
By 2026, the hybrid cloud is expected to reach a value of 145 billion US dollars.
The following are some of the advantages that hybrid cloud technology can bring to enterprises:
- Remote workforce support enhanced
- Data management and scaling up are easier.
- Quick adaptation to market requirements
- Improved security and risk management
9. Contextual Communication
Mobility and customer experience are interconnected at some point. Communication with customers is essential in every organization.
Contextual communications is a leading enterprise technology trend that allows users to receive a tailored experience based on their past behaviors, purchases, and preferences.
Contextual communication consists of a two-way flow of information from parties on both sides who are aware of the relational, cultural, and environmental content.
It allows an organization to gather all the information about their customers, build strong relationships, and understand them.
10. Blockchain
Blockchain is the newest trend in enterprise mobility. In recent years, it has been adopted by many enterprises around the world.
It is useful for enhancing business functions, increasing trust and accountability, improving security, and reducing transaction costs.
This technology can help to reduce costs by removing many middlemen. MarketsandMarkets predicts that the global blockchain market will reach USD 67,4 billion by 2026.
Blockchain technology can help you improve your business operations and enhance security.
Conclusion
A successful Enterprise Mobility Strategy can help companies succeed in their transition to mobile devices. It will increase your ROI.
It is also important to look into the latest enterprise mobile trends to make informed business decisions.
