Why monetization of app planning is required for any app startup? - Coffee with CIS - Latest News & Articles

Why monetization of app planning is required for any app startup?

Since the launch of smartphones, people are crazy about custom mobile application development.

The applications are the latest trend in the market. Many large and small companies from various industries use mobile applications to grow their business in the department of sales and marketing. It not only generates revenues but also helps to spread brand awareness in the market.

Since most of the companies prefer to have their mobile applications, the competition in the market has increased. Applications with high-end technologies are launched in the market with amazing features. Many entrepreneurs are launching their application startups in the market. Developing applications are not a big deal. However, maintaining them is a tough job for any company. Proper planning is required to maintain the applications and generate revenue through it.

A startup is a company that already runs on a low budget. To maintain the application is very tough for any startup company. However, when it comes to the monetization of applications, planning and inducing the plan to action is the key. It is great that an application is created successfully but certain things must be in mind before launching the product in the market.

The planning required for the monetization of apps for an app startup company are listed below.

  • Collection of email lists for promoting

As per the survey by the custom mobile application development companies applications are used by 90% of smartphone users all over the world. With the email lists that a company can incorporate in the applications helps them to notify and engage the customers.

Read the blog- Why progressive web apps will replace native mobile apps in the future

To engage the customers clearly means that you care about them and this not only urges them to use your application but also leads to making more money. This plan is easy to figure because people generally tend to keep the same email address and since your app startup is very new to the market, you can promote them through email marketing.

  • Advertising

Since we already know that a huge number of people use mobile applications made by the Android Application Development Company, the easiest way to communicate with the users is to send notifications and advertise the new application. Nowadays people spend most of their time on mobile phones. This helps the new companies to introduce new and useful apps made by the hire android apps developer that the users can actually use. Various kinds of ads are used to promote applications. Some of them are notification ads, banner ads; full-screen ads, etc. according to a survey, mobile advertisements reach around 18 billion people on a daily basis.

  • Sponsors and partnerships-

The best strategy for a mobile app development company to maintain the applications and the company is to tie up with partners and looking for sponsorships. With a service provider company as a partner, any app startup company can flourish and generate revenues by delivering a great user experience. Logo of your startup company popping up on different applications automatically forces the users to download the application.

  • Strong codes

Many startup companies have gained popularity because of the strong codes developed from the roots by hire android apps developer. This not only helps the application to gather traffic but attract other companies to approach your application.

  • In-App purchase

In android application Development Company, an application that the users use and gather from the app stores are mostly free. Since people tend to download less to no money on applications. Some applications can charge in-game or in-app for certain benefits. Many people especially gamers tend to buy those offers to be ahead in the game from others. This can only work with the balance ratio of features and free applications.


There are various other ways that include in the plan of the monetization of money through mobile apps. Content strategies are necessary for proper SEO in the field. Sms marketing is a fruitful way of branding the application. Much mobile app development company these days provide the users with attractive offers and free and premium versions. The offers often attract the users and many people tend to buy the premium version to enjoy the benefits.